For Sale: Luxury Swiss Jewelry Brand with 58 unique enamel Creation

Varvara Collection is a Swiss luxury jewelry brand combining ancient techniques (enamel, miniature painting) with modern elegance. The brand offers a collection of 58 unique handmade pieces. Total investment: 235,000 CHF. The brand is ready for sale or strategic partnership with the founder’s ongoing creative involvement. The collection is complete and ready for immediate sales.
Brand Description
Founded by a designer with over 10 years of experience in high-end watch and jewelry industries (Patek Philippe, Hermès, Louis Moinet), Varvara Collection is built around symbolism, timeless beauty, and artistic identity. Each piece is handcrafted in Switzerland using precious materials, enamel, and advanced miniature techniques

Growth Potential and Strategy
- Scale online sales and optimize e-commerce presence
- Establish partnerships with boutiques in Geneva, Milan, Dubai
- Launch a second brand line (e.g., symbolic/philosophical enamel crosses)
- Limited edition capsule collections and bespoke offers
- Expansion into artistic accessories and niche perfumery

Brand Division Opportunity
Varvara Collection can be strategically split into two distinct brand directions:
1. A symbolic, spiritual, and artistic jewelry line (e.g., enamel crosses)
2. A universal art-luxury line for refined women’s jewelry
 
This enables clear audience targeting, independent scaling, and the option to sell one of the lines separately in the future.

Products and Assets
- 58 finished gold jewelry pieces with enamel and gemstones (estimated retail value: ~300,000 CHF)
- 3D models (CAD files) of all pieces
- Professional enameling equipment (12,000 CHF)
- Full inventory of enamels and materials (3,000 CHF)
- Packaging, visual content, logo, brand identity
- Active online store: www.varvara-collection.com
- Social media and content assets
- Optional involvement of the founder as art director or designer